Greenfire at 2024 WHEDA Conference

November 20, 2024

Greenfire was excited to attend this year’s WHEDA Conference 2024 at the Monona Terrace in Madison. WHEDA (Wisconsin Housing & Economic Development Authority) is an organizational body with a mission is to expand affordable housing in Wisconsin.

Michael Moe, business development manager with Greenfire took the opportunity to connect with developers, property managers, financial specialists, lenders, housing advocates and local officials. The WHEDA conference provided conversations about industry changes and new knowledge through a wide array of highly engaging sessions, all with the goal of collaborating to find creative ways to expand safe, affordable housing throughout Wisconsin. Greenfire is always looking to connect with key project stakeholders early on to help bring affordable housing projects to fruition.

One facet to Greenfire’s value-add to any development and construction project is our front-end project diligence during the preconstruction pricing process to help facilitate and secure WHEDA funding. Currently, Greenfire has three active projects that have utilized WHEDA funding. The first is The Harry and Jeanette Weinberg Residences at Woodale Crossing by Jewish Family Services. Woodale Crossing is a new affordable residential facility in Brown Deer, WI that will offer 56 apartment units adjacent to other JFS facilities. The three-story complex will feature social services offices, a conference room, flex exam spaces, along with a community room and an outdoor patio. The building is being designed to LEED® Silver Certification in accordance with WHEDA, and to uphold JFS’ dedication to environmentally responsible buildings.

Our second active WHEDA project is The Ho-Chunk Nation’s latest housing project. Known as Village West, Greenfire is managing the construction of a 40-unit affordable housing project in Baraboo, WI for The Ho-Chunk. Developed by Collin Price and Heena Development, Village West will be a mix of one-, two- and three-bedroom units with underground and surface parking. The apartment complex will feature a large sustainability component to enterprise green community standards including storm water management, high efficiency appliance packages, and electric vehicle charging stations. Greenfire was a critical project partner by providing early onset legwork of pricing and planning to help the project secure the necessary funding to break ground.

Greenfire’s third active WHEDA project is in its early stages of construction – Cardinal Capital’s Cornerstone Village-Highland apartments on Milwaukee’s Near West Side. The final result will be a four-story, 71-unit apartment building consisting of affordable assisting living for seniors and individuals living with disabilities.

These projects, as well as projects that Greenfire have completed in the past are the direct result of our proven preconstruction and construction process engaged in the early stages of a development. Our expertise and transparency on the front-end will help check the key boxes in the pursuit of securing WHEDA funding for your next project.

© 2024 Greenfire Management Services, LLC